Capital Steel & Wire
Capital Steel & Wire is a producer and distributor of hot rolled steel wire, cold finished long products and steel bars, with an emphasis on competitive pricing and a quality product. With warehouses in seven different major cities, the company services the fastener, forging, machining and construction industries.
Experiencing a great deal of growth, Capital Steel engaged Nicholas Creative to revamp its existing web presence to better reflect an expanded service offering and implement a content management system that empowered staff to easily update website content.
The outcome was an aesthetically pleasing, highly usable and search engine friendly website. Concise content describing products and services, coupled with strategically placed calls-to-action, combine to generate a steady stream of qualified leads.